Selecting a Good Domain Name
So you want to get on to the Net and need a maru
domain name? When you're ready to launch your website and
you're trying to select a good domain name, there are many
factors that need to be taken into consideration.
Select a Domain Name that Reflects Your Website
Your domain name should reflect what your web site is all
about. For example, if your web site is about repairing shoes,
you certainly wouldn't want to select a domain name like 'mybusinessname.com,'
since this would have nothing to do with your web site's focus.
You would want to select a domain name that tells the world
what your website is all about -- something like 'shoerepairing.com.'
Select a Domain Name that Contains Your Web Site's
Another consideration of great importance are your keywords.
Try to select a domain name that contains your most relevant
keyword phrase because some Search Engines place relevancy
on them. A keyword phrase is two or more words that best describe
your web page. If your web page is focusing on repairing shoes,
your best keyword phrase will be "shoe repairing."
Select a Domain Name that will be Easily Remembered
With millions of web sites accessible on the Internet, it
is also very important to select a domain name that will be
easily remembered. As in the 'shoereparing.com' example above,
'shoerepairing.com' is very easily remembered, contains the
most relevant keyword phrase and describes the web site in
explicit detail. It is the 'perfect' domain name for this
particular web site.
Select the Best Domain Extension
Another consideration of importance is the domain name extension.
Although there are many new domain extensions available, dotcom
is still the best choice. When typing in a web address, Internet
users automatically want to type in a .com extension, since
this is the extension that has been embedded into our brains
from the start.
Avoid Using Numbers in Your Domain Name
Although you may be tempted to do so, avoid using numbers
within your domain name. Including a number within your domain
name can cause problems. When you tell someone your web address,
you will continually have to tell them it's a number and not
the word. For example, if you selected a domain name like
number1shoes.com, if you were to tell someone your web address,
they may try to type it as 'numberoneshoes.com' instead of
'number1shoes.com.' This type of domain name can cause confusion.
Avoid using Dashes and Underscores in Your Domain
Although many people do it, don't make the same mistake we
made when we first started out! Avoid using dashes, underscores
or any other characters within your domain name that may cause
Avoid Using Abbreviations Within Your Domain Name
Although well-known companies, such as HP and IBM, can get
away with using abbreviations within their domain name, most
companies can't. As a rule, try to avoid using abbreviations
or anything that will be difficult for your visitors to remember.
Not only will this cause confusion, but it can also cause
your potential visitors to make spelling mistakes when trying
to type in your web address.
Avoid Using Long Domain Names
Although you can register long domain names, it's really
not a good idea. Try to keep your domain name as short as
possible. The longer the domain name the harder it is to remember
and the more apt your potential visitors are to make a typo
when typing it into their browser.
How to start?
When you're ready to begin, create a list of a dozen or more
potential domain names, as chances are, your first choice
will already be taken. With any luck, one of the domain names
on your list will be available.Take your time and select a
quality domain name that will grow with your business. It
will be well-worth your time and effort in the long run.If
you want Webvision to do some research on the most suitable
domain name for your business, just contact
us and we will try and help you out.